MSC Cruises and the LEGO Group have joined forces to create the shipboard LEGO® playrooms and entertainment options for families with children.
Under the agreement, the LEGO Group will design new play areas on MSC Armonia which is being renewed and lengthened under MSC Cruises’ ambitious Renaissance Programme*.
MSC guests will have the opportunity to discover it from November. The LEGO Group will supply a broad selection of its world-famous construction toys and games, which are certain to capture the creative imagination of the young and young-at-heart, from 0 – 99 years old.
The agreement comes as MSC Cruises seeks to optimize the overall onboard experience for guest and families by partnering with top global brands that are emblems of excellence in their fields.
MSC Cruises has long made the LEGO toys available on all 12 ships in the fleet, but this is an opportunity to bring MSC guests more dedicated products and areas for younger travellers.
Among a raft of enhancements to create unforgettable, fun and stress-free family cruises, the Renaissance ships will have separate clubs and facilities for five age groups, namely Baby (under 3s); Mini (3-6); Junior (7-11);Young (12-14) and Teen (15-17). A video is now available that describes the Lego experience on board.